Experience

Design Lead

Jak Creative Design, Feb 2025 – Feb 2026

  • Collaborated with the creative team, business partners, and web developers to help define product requirements and road maps
  • Managed client relationships and presented creative concepts
  • Mentored and guided designers, fostering a culture of creativity, collaboration, and continuous improvement
  • Oversaw the efficient use of production budgets ranging from $2,000 to $200,000

Digital Art Director

Jak Creative Design, Sep 2020 – July 2024

  • Worked on 200+ design projects for Fortune 500 companies, including American Express, Hilton, and Exelon
  • Led 20+ American Express card acquisition projects
  • Built and documented a scalable brand design system in Figma, defining standards and components adopted across cross-functional teams
  • Strategized, designed, and developed full life cycle email campaigns for 12 new InComm Payments card products
  • Leveraged A/B testing insights and campaign performance data to shape creative strategy across 100+ American Express email campaigns, translating results into design decisions that improved engagement

Digital Designer

Jak Creative Design, Sep 2019 – Sep 2020

  • Created designs and layouts for brochures, posters, newsletters, and presentations for Fortune 500 clients
  • Designed, developed, and tested 50+ American Express emails, including acquisition, B2B, and brand partnership
  • Created animated banner ads and web pages for American Express and its partners
  • Managed image library, creative work files, and archive materials

Art Director Intern

Arnold Worldwide, June 2019 – Aug 2019

  • Created graphics and videos for Sam Adams and Jack Daniel’s social media accounts
  • Presented campaign pitch decks to CCO and senior creatives

Art Director Intern

Studio 2058, Aug 2018 – May 2019

  • Conceptualized, developed, and launched the website for Studio 2058
  • Worked in creative pair to create social media and digital campaigns and presented them to Leo Burnett's Nintedo team

Education

University of Florida

BS in Advertising, 2019

Miami Dade College

AA in Graphic Design, 2017

Skills

  • Adobe Creative Cloud
  • UI/UX
  • Figma
  • Design Thinking
  • Concept Development
  • Creative Strategy
  • CSS & HTML
  • Interaction Design
  • Branding & Identity
  • Art Direction
  • AI-Assisted Ideation